The bigger story for your next round.

Your first customers are testing the product, and the next round is coming up. Investors now want to understand why you, of all teams, will win your category. I build that story with you and take it to the investors in your round.

When the pilots are running and the next round is coming up.

The next round needs a bigger story

In your first round you proved the technology works. Now what counts is how big the market is and why you will win it.

Define your own category

New names enter the field every month. The company that clearly owns its category is the one investors and customers mention first.

Turn your pilots into proof

Every running pilot shows what your product achieves in the field. As a case study and film, it convinces investors and your next customer.

How your story for the round comes together.

Ein Stahlstift sitzt passgenau in der Bohrung eines Metallblocks
Step 1

Thesis workshop

We work out why your market is big, why now and why you. That becomes the investment thesis for your round.

Step 2

Pitch deck storyline

Together we build the sequence in which your deck tells the thesis. Every slide gets exactly one job.

Step 3

Proof from the pilot

A running pilot becomes a case study and a short film you can show in every conversation.

Step 4

Visible ahead of the round

Your founder story, LinkedIn profile and posts make sure the investors on your list know you before you reach out.

What I build for you

Investment thesis

Why your market is big, why now and why you will win it. The core that your deck and every conversation build on.

Pitch deck storyline

The sequence and the sentences that let your deck tell the thesis in a few minutes.

Category, positioning and differentiation

How you name your category and what makes you instantly recognizable in the field.

Investor communications

The list of investors who fit your round, and the updates that keep them with you until the meeting.

Case study and film from the pilot

Your pilot as a story with numbers and footage, for investors, your website and sales.

LinkedIn communications and network building

Founder story, profile and a content plan leading up to the round. Plus targeted outreach to the investors on your list.

Inventory:
What communication exists, what works, what doesn't. With reasons.

Assumption check:
Which unspoken assumptions sit behind your current communication.

Blind spots:
What isn't visible from inside, with concrete examples from your own material.

Assessment across eight dimensions:
A structured reading along eight communication fields, from narrative to impact gap. Prioritized by severity, with the cross-connections that show where one weakness causes another.
Ein Kugellager liegt auf einem hellen Bericht, daneben die Kanten eines Papierstapels

Seed

For companies with their first pilot customers and a funding round ahead.

How it works
  • Working together:

    I work directly with you as a founder, from the first call to the funding round.

  • Execution:

    I build what is needed with you, from the value story to pitch deck and website to film.

  • Afterwards:

    If you like, we build your founder profile on LinkedIn and I stay on monthly.

Book an intro call

Are your first pilots running?

Book a 30-minute intro call.